Sketch Collective: New Surry Hills Gallery Focuses on Affordable, Original Art

sketch collective gallery
Photo supplied

Did you know that you can find affordable, original artwork from the Sketch Collective, a new art gallery in Surry Hills? 

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Part art gallery and part integrated agency, Sydney-based marketing agency Sketch Collective launched the brand new art space to showcase original works from a plethora of up and coming artists and also operate as a marketing business.

The team, headed by artistic director Caroline Heslop, aims to support democratising art by both highlighting emerging artists and providing original works starting at as little as $250 with nothing more than $5,000. 

caroline heslop
Ms Caroline Heslop (Photo supplied)

“The hope is that more people are able to access art and have a place where they know they can get an entry piece to start collecting or expanding existing collections with exciting new works,” said Ms Heslop, founder and director at Sketch Collective. 

Ms Heslop wanted to create a space that combined her dual passions and experiences in art and marketing. The gallery will focus on celebrating, promoting and growing the domestic emerging art scene as well as educating newcomers to the world of art and collecting original works.

sketch collective
Photo supplied

Driven by her vision to make art more accessible, Ms Heslop has spent the best part of 2021 curating a roster of emerging Australian based artists. Sourcing talent through a range of traditional and novel routes, the team secured artists by scrolling on Instagram and striking up conversations on the street.

“I love what Sketch Collective is doing with this and offering the opportunity to emerging artists like me – giving us a platform to continue to grow and hopefully attract new audiences,” said Morus Quin, whose work was featured during the first showing at the gallery.

“I am still fairly new to exhibiting work so having exciting opportunities like this will prove hugely beneficial to my career,” she said.

If you want to see the works of art or buy to grow your collection, you can visit the Sketch Collective Gallery on weekdays, from 10:00 a.m. to 4:00 p.m. and on Saturdays, from 11:00 a.m. to 3:00 p.m. at 420 Crown Street, Surry Hills. 

You can follow them on Facebook or on Instagram @sketchcogallery for updates.